Client: Preferred Staffing Solutions
Services: Visual Identity, Website Design
PSS is a New York based, Woman and Minority Business Enterprise certified (WMBE) independently owned company who offer staffing solutions for big and small events all around the New York Metro, Connecticut, New Jersey and Washington D.C. areas.
I chose a deep blue to symbolize the hospitality and accessible aspect of the business. I made a simple monotype logo where the P and the double SS work together to form the initials of the name "PSS". I wanted to elevate the brand to a more elegant yet accessible look and feel.